CEO Fadi Lahlouh of Lahlouh sat down at PRINTING United Expo to share his secrets for successful direct mail campaigns. The executive at the family-owned operation turned to SCREEN Americas for advice on how to strategically market direct mail applications and says that having access to upper management at SCREEN is the key to a great partnership.
In an exclusive interview, General Manager Joe Williams of MDI Imaging highlights the importance of outstanding service to keep the company’s productivity continuous. Based in Dulles, Virginia, operators at the full-service printing and mailing company agree that SCREEN’s technology is easy to use and keeps them in clean hands.
In this exclusive interview with Dave Johannes of Moore, the executive vice president of strategic initiatives takes a deep dive into his company’s approach to personalization and explains how SCREEN technology has afforded Moore the ability to incorporate advanced variable content into direct mail projects.
The SCREEN team headed to Las Vegas the second week in September for PRINTING United Expo 2024 where it occupied one of the biggest exhibit spaces on the trade show floor. With the theme Creating Your Future in Print, SCREEN Americas provided solutions to commercial, publishing, direct mail, label and packaging printers who were in the process of converting or expanding their print operations to digital inkjet technology.
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